Porex is on a mission to make the world safer, healthier and more productive. Porex is a global leader in developing custom-engineered porous polymer solutions that turn into high-value functional components in our customers’ end products.  We combine our expertise in filtration, venting, wicking, absorption, and diffusion with our customers’ unique innovations to help turn their next-generation product ideas into reality.  Over 1,500 global manufacturers trust Porex for unique components across a wide variety of device applications in the life sciences, consumer, and electronics markets to give their products a competitive edge.  Porex is a business of Filtration Group, a global market-leading provider of filtration consumables that drives innovation and delivers solutions across a broad spectrum of applications and end-markets, with a focus on life sciences, indoor air quality and industrial technologies. 

Porex is looking for a hybrid Marketing Communications Manager based in Atlanta, Georgia with 3+ years of B2B content development experience to join our growing global marketing communications team. This role will manage all promotional content production from initial concept and strategy to measurement of response and reporting.  Our ideal candidate is an excellent writer, communicator, self-starter, and capable of working both independently and in a collaborative multi-functional team environment.  This person has experience in B2B marketing and feels comfortable with technical content used in demand generation, digital marketing, and sales calls. With a passion for creating engaging content across the buyer’s journey, this person will have strategic and tactical responsibility over content production, the content calendar, and content distribution through various paid and organic channels.  This content is the key to our inbound lead generation strategy, building our brand and creating demand for our custom porous polymer solutions. 

This is an excellent opportunity to join an agile marcom team and build a modern content marketing program to meet our pipeline growth goals

Job functions for the Marketing Communications Manager include:

• Create and optimize the content strategy and plan, managing the content development process from start to finish
• Collaborate with subject matter experts across various applications & technologies to develop messaging that focuses on specific and quantifiable value propositions and proof points, and ensure usage of messaging across applicable content
• Produce various types of open and gated editorial content that supports our content strategy including – but not limited to – articles, eBooks, case studies, whitepapers, webinars, videos, and infographics – by writing the content and then working with outside designers and producers as needed
• Create customer-facing sales presentations and tools, and manage the usage and distribution of content to the sales team within our existing sales enablement software, Showpad
• Develop presentation content for virtual and in-person events such as webinars, lunch & learns, and trade show speaking sessions
• Manage organic social media calendar using Hootsuite
• Work with demand generation manager to develop messaging for promotional activities such as emails, advertising, and paid social
• Develop and track KPIs across channels to optimize content performance using dashboards
• Ensure copy is consistent across all channels in terms of style, quality, tone of voice, and optimized for search across all content channels

Skills and Experience:

Education: Bachelor’s degree in marketing, communications, journalism or related field

Experience: 3+ years experience with B2B marketing communications, technical writing, or related field

Skills and abilities include:

• Minimum 3 years producing and managing quality content for B2B technology or manufacturing company that generated demand
• Experience engaging with an understanding of complex markets, technology solutions, and wide range of business models
• Solid foundation in core marketing fundamentals such as messaging and positioning
• Significant experience with SEO, content design, content best practices, and overall content management
• Demonstrated experience in effective content distribution through digital channels across the entire buyer’s journey to drive traffic and generate leads
• Exceptional verbal, written, and interdepartmental communication skills.
• Keen attention to detail with strong editing, problem solving, multi-tasking, and organizational skills.
• Experience working in WordPress or other content management system
• Experience working in Hootsuite or similar social media management system
• Experience with Pardot or similar marketing automation system
• Highly organized and process-driven individual able to multitask and coordinate simultaneous projects
• Ability to work in a fast-paced environment, with multiple and changing priorities while maintaining strong focus on execution and results.

Please provide a link to your portfolio showcasing a diverse mix of effective long and short-form content.

With a global workforce of nearly 10,000 dedicated team members and a footprint that spans 27 countries, Filtration Group is committed to partnering closely with our customers to further our mission to make the world safer, healthier and more productive.

Cultivating talent and building strong teams are critical to our success. We know that fulfilling our mission is only possible when we foster an entrepreneurial culture built on a foundation of trust, in which our leaders exhibit a strong bias for action. Join us as we build a truly remarkable company that will long outlast us!

This is a general description of the Duties, Responsibilities and Qualifications required for this position. Physical, mental, sensory, or environmental demands may be referenced to communicate the way this position traditionally is performed. Whenever necessary to provide individuals with disabilities an equal employment opportunity, Filtration Group will consider reasonable accommodations that might involve varying job requirements and/or changing the way this job is performed, provided that such accommodations do not pose an undue hardship.

Filtration Group is committed to creating an inclusive work environment for all team members, regardless of race, gender, religion, sexual orientation, age, disability, genetics, veteran status, marital status, or any other characteristic protected by law.  We believe the work we do and the mission we spread is at it’s best when everyone feels free to be their most authentic self.